HitFellazMusic
Great music is where it starts. What it becomes is our job.HitFellaz is independent music management from Berlin. We help producers, songwriters and artists turn talent into a career, and connect them with the people who make it happen. Where Hitmakers Connect. Rooted in Berlin, working internationally since 2018.
Let’s talkWe know both sides of the table.
HitFellaz is a personal management company, not a big agency. It was founded by Eddie Isaakjan, who knows the music business from the creative side and the commercial side.
Almost two decades at Thomann, one of the world’s largest music retailers, many of them leading e-commerce and customer service teams. Since 2018, managing producer Lee through three number one hits in Germany, gold and platinum records.
That shaped how we work. We think in careers, not single releases. We’d rather get a deal right once than fix it ten times later. And we’ll tell you when a deal sounds good but isn’t.
From a session in Berlin to a writing camp in Dubai, we go where the music is made, in German and in English.
What we do
Management is our foundation. Two more areas have grown out of the day-to-day work.
Side A
- A1
Management & Career Development
Talent deserves a strategy. Hands-on management for producers and songwriters: career strategy, positioning, producer deals, publishing and royalties. Turning hits into a career that lasts.
- A2
Music Business & Partnerships
We connect creatives and companies when it works for both sides. From the first introduction to knowing what an offer is really worth.
- A3
Studio, Sessions & Creative Connections
We connect producers, songwriters, labels and studios in Berlin. This area is still growing, so reach out if you’re looking for a session or the right room. It’s not about knowing everyone. It’s about knowing the right people.
Roster

Photo: Eddie Isaakjan
Photo: Dominic Kirmes
Lee
Christopher Lee Plowman, producer and songwriter
With us since 2018
Lee is a producer and songwriter. He started out on drums as a teenager and later trained as an audio engineer. We started working together in 2018, and soon after came his first number one, “Kein Plan” by Loredana feat. Mero.
Today he works across urban, pop and dance, hands-on with artists in the studio and at international writing camps, including Dubai with Trey Songz. He has also produced for the winner of “The Voice Rap” on ProSieben.
Co-produced by Lee with Miksu & Macloud
- #1“Kein Plan” Loredana feat. Mero
- #1“Vodka” Apache 207
- #1“Nachts wach” Makko
Kool Savas, Apache 207, Loredana, Mero, Makko, Ayliva, Capital Bra, Katja Krasavice, t-low, WizTheMc, Robin Schulz, A7S, Ely Oaks, Miksu & Macloud, Norma Jean Martine and Trey Songz
A playlist of Lee’s productions.
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A direct line to the people who decide.
We believe in working together, not swapping business cards. Over the years we’ve built relationships from major labels and publishers to independent labels and teams. When it matters, we know who to call.
Selected industry connections
Let’s talk about your music.
Producer, songwriter, label, publisher or studio looking for the right connection? Send us a few lines and a link to your music. We’ll get back to you personally.
info@hitfellaz.com